AI & IT for efficient marketing and sales
Smarter support for your sales strategies
In this workshop, you will learn how modern AI and IT technologies can optimize marketing and sales processes. We will show you, in a practical way, how you can use AI to perform more precise target group analyses, develop personalized marketing strategies and automate sales processes. With data-driven decisions and intelligent tools, you can increase the efficiency of your campaigns and maximize your business success.
This workshop is ideal for marketing and sales professionals who want to take their strategies to the next level by using IT and AI.
Content
Technological foundations: Introduction to IT and AI tools specifically designed for marketing and sales.
Target group analysis and personalization: Learn how to use AI to precisely segment target groups and create personalized marketing messages.
Sales automation: Learn how to use IT and AI to automate sales processes, optimize customer contacts and increase sales.
Process
Theory and practice: The workshop combines theoretical knowledge with practical applications to integrate the technologies directly into your work processes.
Discussion and exchange: Take advantage of the opportunity to exchange ideas with other participants about best practices and successful application examples.
Target audience:
- Marketers and sales professionals who want to use AI and IT to make their work more efficient and successful.
Prerequisite:
- none
Method:
- Presentation
- Discussion
- Group work
Format:
- Online-Workshop
Schedule:
- 20. Februar 2025
Venue:
- Online via Microsoft Teams. You will receive the link to the event after payment.
Duration:
- 1 Day, 9:00-17:30
Price per Person:
- 570 EURO plus VAT (678,30 EURO incl. VAT)
*The minimum number of participants is 7. The maximum number of participants is limited to 15.
Participation requires an internet-enabled device and a stable internet connection.
Each participant will receive a certificate of participation.
German speaking only - for English call us!
If you would like to book the workshop in-house, please contact us.
